BBGA is the first European national association to join the advocacy initiative

EBACE, Geneva. The British Business General Aviation Association (BBGA) is exhibiting at EBACE in Geneva this week, Stand 401, in the new Association Village, and to share that it will be the first European national bizav association to join the industry’s international, multimedia advocacy campaign, CLIMBING. FAST., launched in 2023 to showcase the societal benefits of business aviation, including workforce opportunities and sustainability innovations.  

CLIMBING. FAST. celebrates how business aviation is supporting economic growth, how it connects communities and drives innovation.  “We are excited to come on board with our own UK CLIMBING. FAST. website to signpost our policymakers, regulators, government, media and public to a single point. Here, we will share news, resources, facts and data. climbingfast.co.uk. for the UK is also a natural home to our ‘Did You Know’ campaign,” said Lindsey Oliver, Managing Director of BBGA.

 “‘Did you Know’ and hashtag BizavEnables is our narrative. Our response to negative perceptions and antagonists. In our campaign, we highlight the positive contributions of business aviation with short videos filmed with our members, shared on Instagram, LinkedIn, TikTok and YouTube.  We highlight sustainability efforts, job creation, and essential services like air ambulances, the vital role on-demand aviation plays connecting otherwise unserved city pairs, supporting critical operations.  CLIMBING. FAST. in the UK can share all these stories.”

CLIMBING. FAST. has been designed for all National Associations to have a unique site suitable for their nations – but unified and branded together under a single, trusted banner – climbingfast.co.uk.

The International Business Aviation Council (IBAC) is a key partner in CLIMBING. FAST. Kurt Edwards, Director General of IBAC, commended BBGA’s advocacy work for business aviation saying: “CLIMBING. FAST. is a valuable tool to enhance BBGA’s outstanding efforts. Further, IBAC looks forward to collaborating with other member associations to support CLIMBING. FAST., showcasing the industry’s economic and societal contributions and our sustainability progress.”

About BBGA

BBGA is the UK’s national trade body representing business and general aviation.  Formerly known as GAMTA and founded in 1970, its member companies span all facets of the business aviation sector.  BBGA represents nearly 200 companies, including airports, corporate flight departments, operators, aviation services organisations and aircraft manufacturers.

Media contact:

The Emerald Network

Alison Chambers/Liz Danner

T: +44 (0) 1420 560094.  E: communications@emeraldmedia.co.uk

media@bbga.aero